Accelerating Climate Solutions Podcast
Climate Narratives: Why slogans and stories matter
Phrases like “Just Transition” and “Race to Zero” shape the political debate as well as policy and practice — in ways good and bad. Just as negative news stories can leave us deflated, there’s a role for positive narratives in reimagining a better, healthier planet. We dive into the language that’s holding back change and what should be used instead. In this episode, Stefan Schurig (F20 Platform) and Ruth Richardson (Global Alliance for the Future of Food) are joined by Sven Egenter (Clean Energy Wire) and Thin Lin Wei (Thin Ink) to discuss the language that’s holding back change and what should be used instead.